European soccer association agrees to remove beer bottles from press conferences to avoid offending Muslims
Tuesday, June 29, 2021
Jihad Watch : The Union of European Football Associations is the administrative
body for soccer in Europe. Euro 2020 is the European soccer
A hadith depicts Muhammad saying: “Verily Allah, the Exalted, has
forbidden wine. So who hears this verse and he has anything of it with
him, he should neither drink it nor sell it.” (Sahih Muslim 3835) The principle is always and everywhere the same: in Muslim countries,
one should conform one’s behavior to Muslim sensibilities.
non-Muslim countries, one should conform one’s behavior to Muslim
sensibilities. “Euro 2020: in order not to upset Muslim players, UEFA agrees to remove Heineken bottles from press conferences,” Valeurs Actuelles, June 25, 2021 (thanks to Medforth):
It was Paul Pogba who, on June 16, initiated the
controversy. Arriving at a press conference, organized as part of Euro
2020, the French midfielder took care to remove a bottle of Heineken
beer from the table where all the sponsors of the competition were
present. A gesture paralleling that of Cristiano Ronaldo, who, a few
days before, had withdrawn two bottles of Coca-Cola from in front of
him, proclaiming with a wave of the hand that he preferred water.
However, Le Parisien reports
that Heineken has spent more than 40 million euros to be able to
feature its logo and name throughout Euro 2020. There is no doubt that
Paul Pogba’s gesture will therefore have irritated Heineken and UEFA,
prompting the European football body to legislate. It is therefore now
official, as of Thursday, June 24: Muslim players will now have the
option of signaling to UEFA, before a press conference, that they do not
wish to see a bottle of beer in front of their microphones.
An exceptional breach of the rules
Originally, however, UEFA did not allow players to interfere with
sponsorship contracts entered into by its sales department.
Nevertheless, in a competition already marked by political conflicts –
anti-racism, LGBT activism, Russian-Ukrainian tensions, etc. – the
European football body has reportedly decided to make an exception.
Martin Kallen, director of the Euro, evokes, according to Le Parisien,
an “understanding” when it comes to a gesture linked to a “religious
belief.” An inconsistency for many personalities, while during the
controversy over LGBT rights in Hungary, UEFA disengaged by emphasizing
“its political and religious neutrality.” After all, that’s not the only
quirk surrounding this hoppy debate.
In this case, indeed, everyone
seems to be on purpose ignoring that the Heineken beer put forward to
sponsor the Euro … is a beer containing 0% alcohol.